Skip to content

ALAN REFKIN

Internationally acclaimed, award-winning author

  • ABOUT
  • BEHIND THE SCENES
  • PHOTOS
  • BUY BOOKS
  • STORY SETTINGS
  • BLOGS
  • CONTACT

Month: May 2016

Articles by Author, Asia, BusinessLeave a comment

Marketing in China Requires a Unique Approach, Part II

May 14, 2016May 14, 2016 Alan Refkin, Author

Increasingly, foreign companies are realizing that their future is in China. Even though Chinese brands generally enjoy a 90+ percent awareness, the average Chinese citizen has a greater degree of trust in a foreign brand. Take automobiles, for example. All … Continue reading Marketing in China Requires a Unique Approach, Part II

Social Media

  • Facebook

Subscribe

Enter your email address to follow this blog and receive notifications of new posts by email.

© 2022 Alan Refkin - All Rights Reserved.
Create a website or blog at WordPress.com
 

Loading Comments...