The Collector is the fifth novel of the Mauro Bruno Detective Series. The Collector – Buy at Amazon The Collector – Buy at Barnes & Noble Preview of The Collector: For only the fourth time in two centuries, the French have … Continue reading The Collector – the fifth novel of the Mauro Bruno Detective Series
Many companies believe that their sales and marketing models, business management techniques, and organizational structure, which have proved successful outside of China, will also work in China with little or no modification. As a result, many companies enter the Chinese … Continue reading Marketing in China Requires a Unique Approach, Part I
Author Given Prestigious Rising Star Designation by Publisher iUniverse, a subsidiary of the Group Penguin, a trade publisher which is part of Penguin Random House, has given this author its prestigious Rising Star designation for his fourth business book, Piercing … Continue reading Piercing the Great Wall of Corporate China
People don’t normally think of China as a nation of beer drinkers. I think of Britain, the United States, and possibly a number of other countries as being beer aficionados, but not China. Most people place China in the category … Continue reading Having a Beer in China
Below is a January 20, 2016 editorial from The Standard, sent to me by Todd DeMatteo, a close friend and uber investment banker. Todd and I have traveled in China, conducting business and sampling various regional cuisines. When in season, … Continue reading Eating in China
Increasingly, foreign companies are realizing that their future is in China. Even though Chinese brands generally enjoy a 90+ percent awareness, the average Chinese citizen has a greater degree of trust in a foreign brand. Take automobiles, for example. All … Continue reading Marketing in China Requires a Unique Approach, Part II
On February 29, 2016, I spoke at an invitation-only conference hosted by my good friends at Creación De Capitales in San Jose, Costa Rica. My speech was titled The Chinese Economy and its Impact on Global Business, and was well … Continue reading Author Speaks at Costa Rican Conference
Quality fade is the behavior of progressively degrading the quality of products to earn more money. In doing this some Chinese manufacturers, over time, will gradually decrease the quality of the goods they manufacture by using cheaper materials, thereby increasing … Continue reading Quality Fade in China
One of the things that surprised me in my travels throughout China was that there were quite a number of images for Buddha, many of which didn’t fit the stereotypical image of Buddha that most Westerners are familiar with. In … Continue reading The Various Poses of Buddha
If you’ve ever been to China one of the first things you’re likely to notice is that a great many people smoke. China is the largest tobacco-producing and consuming country in the world with 300 million smokers, or one quarter … Continue reading Smoking in China